HubSpot is a cloud-based software which you log into through a unique portal. Each portal has a HUB ID and is linked to a single web address. You can have as many users access your portal as you like, from anywhere in the world, at any time.
Hubspot features a CRM, a Marketing Hub and a Sales Hub, as well as a website management tool called a CMS. Both the Marketing and Sales hubs have free software you can access, as well as paid subscriptions for additional features.
The HubSpot CRM is everything you need to organise, track, and nurture your leads and customers. And yes, it's 100% free!
The free CRM reduces the manual tasks salespeople hate and takes only minutes to learn. That means doing more deals and less data entry. Plus, interactions are tracked automatically and deals are displayed on one dashboard for total visibility without added work. You'll get an up-to-date view of your entire sales funnel on a clean, visual dashboard.
The Marketing Hub features a blend of free to use software and paid for tiers. At different levels you'll unlock different features from basic email marketing and blogging to advanced Artificial Intelligence and smart content which changes based on the visitor.
Prices for HubSpot range from free to upwards of $3,000 USD a month depending on your level, you may also have to pay for the number of contacts you intend to market to. There are additional add-ons available too depending on your requirements.
The HubSpot Sales Hub is available as a free or a premium service depending on the level of usage and features required. The sales tool saves you time at every stage of the funnel by providing notifications the moment a lead opens your email, allowing you to track every interaction automatically, and organising all your activities in one place.
Prices for the HubSpot Sales Hub range from free or $50 to upwards of $1,200 USD a month. The tools available can become invaluable in empowering your salespeople to perfect their sales process and close more opportunities.
HubSpot teaches marketers to switch their customer acquisition from traditional outbound marketing to inbound marketing. Inbound marketing is about attracting prospects and customers to your website with relevant and helpful content (like a blog). Once they arrive you then engage with them to ultimately grow your business.
Want to learn more? Talk to us about using HubSpot in your business.