SEO services New Zealand

SEO Services

Our SEO programme is like none other in that we use a hybrid model to ensure you see impactful change without the cost outlay. You're after results, and this programme ensures that's the focus.

How is our SEO programme different?

Most SEO programmes charge a fixed monthly fee to optimise your website. You receive technical analysis, updates, and reports on how things have changed. What you don't always see is results.

Much of this work can be on things that don't help you climb the search engine results. The SEO agency doesn't mind, because they're getting paid either way but you care that you've invested in a service that hasn't improved your business's potential to grow.

Our SEO programme turns this model on its head by charging a significantly lower monthly retainer and focusing instead on unlocking bonus payments when key outcomes are achieved.

SEO Pricing

Our results-based SEO programme has two costs with each based on the outcomes from your SEO Audit. The first cost is the monthly retainer, and the second are the milestone bonuses.

Results-based SEO programme
SEO services

Monthly retainer

The monthly retainer is the fixed monthly fee for our services. While most SEO agencies cost upwards of $2,500 per month for services our monthly retainer is typically less than half that.

Our monthly retainer uses a proprietary custom calculation to determine the cost, and you can control this price by increasing or decreasing the level of SEO improvement you're seeking.

The price is determined by the number of keywords you want us to target, your current rank for each keyword, and the difficulty rating for a rank improvement for each.

Example:

Keyword A sees 1,300 monthly searches. The business ranks 65th and the keyword difficulty is 37.  This keyword has a monthly management fee of $401.

Keyword B sees 390 monthly searches. The business ranks off the first 100 results and the keyword difficulty is 14.  This keyword has a monthly management fee of $46.

 

Milestone bonuses

Next, we look at the bonuses for achieving set milestones. This included the following results:

  • Ranking in the top 20 results
  • Ranking in the top 10 results
  • Ranking in the top 5 results
  • Achieving 3rd position
  • Achieving 2nd position
  • Achieving 1st position 

 These bonuses are custom-created depending on the level of competition for that keyword, monthly search volumes, and business impact. They also compound, so achieving position 3 will unlock all the previous bonuses as well.

Example:

We've achieved the second spot for a crucial keyword. The bonus for achieving a top 20 result was $15. The bonus for achieving a top 10 result was $29. The bonus for reaching the top 5 was $58. The bonus for a top 3 result was $105, and the bonus for second position was $210. This results in a monthly fee of $417, plus the retainer.

Search results page for Google
SEO services

What do I need to know about the SEO programme?

The results-based SEO programme requires a unique approach to collaboration. We're more driven to conduct work that generates results and, as such, need to be able to make changes that will drive success.

This means we will need access to your website, to make on-page edits. We will need reasonable cooperation from you in implementing these changes as some will be visible on your website

Ultimately you need to trust that we're doing what we're doing to achieve the agreed-upon outcomes. We want you to succeed so that we succeed. Unsure if you need our SEO services? Test your website for free.

Grade your website

Top 3 benefits of our SEO programme

Our SEO programme is results-based making it ideal for businesses seeking results. These are results you can easily track as you're able to see your rank in Google, and changes to your website traffic.

01

Research-based

The SEO audit shows the current situation for your business and the potential for growth within search engine results.

This enables you to see what the competition is achieving, and how many more leads you can get from an improved search presence.

02

Results-driven

Our success comes from delivering specific results. If our previous efforts yield no results we're fighting to find new ways to make you rank.

Once you reach a good rank we're focused on keeping you there. Others may try and take that spot, but we're here to beat them.

03

Self-funding

The programme can become self-funding. With more traffic and leads from organic search results, you achieve more sales, which is a win for us both.

Organic traffic often has a higher conversion rate as these visitors are looking for your solutions, meaning less work for the sales team.

SEO services

Trust our team of experts

Based in New Plymouth, New Zealand, Vanguard 86 is a certified Google Partner specialising in top-tier SEO services nationwide and in Australia.

Our team includes dedicated experts in SEO strategy, copywriting, programming, and advertising, collaborating to enhance your online visibility and drive targeted traffic to your website.

Whether you aim to outrank competitors for specific search terms or increase traffic to newly launched products or services, you can rely on our expertise to achieve optimal results.

Meet the team

Ready to take your SEO efforts to the next level?

If you like what you've seen so far then it could be worth chatting about your SEO. For an exploratory call where we'll work out whether we're a good fit for you simply send us some basic details using the form and we'll get back in touch within 24 hours.

Frequently asked questions

Do I need to do the SEO Audit first?

Yes as this service uses the insights from the audit to determine costs and milestones.

How much is an SEO audit?

An SEO audit costs $430 + GST (if applicable). 

 

Discover the SEO Audit

How long is the SEO services contract?

We have a minimum initial engagement of 5 months. The programme then switches to a rolling monthly contract.

You simply need to give us 30 days' notice that you wish to cease services to end the agreement after that time.

What is the duration of the milestone bonus payments?

The milestone bonuses are payable for the duration of our engagement and 6 months from our engagement end date.

 

Our efforts yield long-term results and this structure follows that principle. Depending on the competitiveness of your market you may reap the rewards of this work for years to come.

Will I see guaranteed SEO results?

Many SEO agencies promise specific outcomes, but we're not one of them. There are too many factors to determine how competitive you'll be for one keyword over another.

 

This results-based programme is the best we can do to create a service where we're primarily rewarded for the results we bring. If we don't get you ranking then you wont pay for results you haven't seen.