marketing strategy agency

Marketing strategy services

Fresh ideas, defined outcomes, and a roadmap to implementation. Our marketing strategy services enable your business to develop a path to success by tapping into experience marketing professionals.

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They ask, you answer workshop

Marketing strategy services explained

Businesses often know where they want to go, but not how to get there.

Sales will drive the revenue acquisition, but sales need leads. Your brand needs visibility, and customers need to be able to find you. And while you may have several ideas as to what you could do, you need marketing expertise to hone in on what you should do.

Having implemented hundreds of successful marketing campaigns across New Zealand and Australia we can bring our proven expertise to your business.

From a one-off workshop session to ongoing support for your in-house marketer our marketing strategy programmes help drive your business forward.

Marketing strategy services

Marketing strategy services

01

Marketing Strategy Day

Following the principles of They Ask, You Answer and the Endless Customer we hone in on attracting the right prospects, and converting them into leads.

This single day workshop includes pre-session research and a 3-6 month direction for you to build upon and follow

Find out more about a marketing strategy day

02

Marketing Strategy & Support

You have an in-house marketing person but they're reactive rather than strategic. They need a roadmap to follow, but they also need development, direction, and accountability.

We develop the strategy and the plan, and let them implement new ideas to learn and advance their knowledge.

Learn more about our strategy & support programme

Strategic marketing

Common pitfalls of outsourced marketing strategies

We've seen businesses hire a consultant for their marketing strategy, and have seen why this can often fail. The challenge comes from the following:

  • Intent gap between strategist and implementor
  • Experience deficit in delivering outlined actions
  • Irrelevant actions unsuited to business objectives
  • Big ideas, with little grounding in reality

Both of our programmes solve this by suggesting real-world activities that we've seen drive real results.

Key programmes outcomes

Both of our programmes focus on taking your intended destination, and plotting a realistic path toward success. The key differences lie in how hands-on we are in delivering these outcomes.

Marketing strategy day:

  • This is a one day workshop 
  • Pulls ideas from the team and augments them 
  • We provide a 3-6 month outline plan

Marketing strategy & support

  • We create the strategy & detailed monthly plan
  • Your marketer executes the activity
  • We support them with weekly meetings and training
  • We create a monthly marketing report analysing success
Marketing planning

Ready to chat?

Marketing strategy is an ongoing challenge. From adapting to new technology to changing trends and buyer behaviours. A fresh perspective with proven results can be the key to unlocking your future success. If that sounds like the sort of thing you're after then book a no-obligation chat.

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Frequently asked questions

Why is marketing strategy important?

Marketing strategy bridges the gap between a business goal (like 10% revenue growth) and tactical actions (like updating your website).

 

As strategy and planning are integral to success both of our strategic marketing services crossover from ideation, to implementation. We create the ideas, but also the roadmap to follow.

What qualifies you to develop a strategy for our business?

Many people leverage the big names they've worked for to bolster their strategic credentials. Others highlight the fact they have hands-one experience. Going down either path can be harmful to your strategy, which is why we offer both.

 

Our senior strategist has worked for big names like Honda and Aston Martin, which gave insights into multi-million dollar global campaigns. But we've also been delivering marketing campaigns for SMEs across Australia and New Zealand for over 10 years. This means we know what works, and what doesn't.

 

This uniquely positions us to focus on a realistic strategy, that is cost efficient yet effective.